The Angels
Share
How was it promoted?
I looked on twitter and the director Ken Loach doesn’t have a
twitter but The Angels Share is still being promoted by Ken Loach’s fans and
organisations like ‘Siskel Film Center’, ‘World Magazine’ and ‘Kendall Cinema’.
The world premiere of The Angels Share was at Cannes Film
Festival, Cannes is probably the biggest film festival and the most
recognisable festival. It also won the Jury Prize and was nominated for the
Palme d’Or so that in itself is a massive promotional step.
When the film was released Facebook was the big social
network site so they were quite clever with setting up a Facebook page because
everybody was logging on and seeing people on their friend’s lists liking this
page and sharing pictures of the posters so word starts spreading round about
the film and a buzz starts to be formed.
The Angels Share has won 4 awards and has been nominated for
7, 4 of which were won.
The main character in The Angels Share is Paul Brannigan who
on his twitter page promotes the film by retweeting what people have said about
it and tweeting about it himself
The Angels share is available on sites such as Amazon,
Netflix, LOVEFiLM and Sky Go; it’s also available to watch on online sites such
as movie2k and 1channel. This opens a lot of doors for the film because it
wasn’t shown in many cinemas but was released in many countries so all the
people who couldn’t get into the cinema to watch it can just click a few
buttons and watch it in the comfort of their own home.
Interviews have been conducted for this film; Paul Brannigan
has done an interview to promote it on a video blog channel called
‘heyuguysblog’ on YouTube, there is also an interview with the director Ken
Loach and the screenwriter Paul Laverty. Theres also interviews on
‘RedCarpetNewsTV’ and ‘KenLoachFilms’
Target Audience
As this film has got a certificate of 15 my opinion is that
the film is ranged for people aged 15-24 because of the humour used in this
film, plus the characters in this film are relatively young so you can relate
with these characters. Also 16-24 year olds have the highest unemployment rate
on record and the main characters in the film are unemployed so they can relate
with the stresses of trying to keep your head above water, especially when they
have children and are trying to provide for them.
How did the film do?
Unfortunately there were no records of how much the film
actually cost to make but it did make $18,837 in the opening weekend with only
3 screens so I think considering there was only 3 screens that’s quite good but
unfortunately without no records of the budget I can’t actually make an
assumption on how much profit the film made.
Bibliography
No comments:
Post a Comment